Bcg matrix analysis of tata group

Introduction Tata Group is one of the most renowned and prominent business groups in India. Tata Group is comprised of 96 functioning enterprises which fall under seven different business sectors.

Bcg matrix analysis of tata group

The production in this division is 1. Infrastructural investment in Asia resulted in improvement in the demand for stainless steel. Manganese Alloys sales recorded an all time high in the financial year and TATA Steel attained the status of being the largest producer of Manganese Alloys in India.

Bcg matrix analysis of tata group

The steel division of the company falls into the category of cash cow of the BCG Matrix. The production is 6. Despite sales being lower than the production in the FY The bearing division and the tubes division fall into the category of question mark in the BCG Matrix.

They are growing rapidly but have low market product share. They have the potential to gain market share and become a star. It can also become cash cow when the market growth slows. All of them have good market share and good market growth.

Marketing Essay - Strategic Analysis of Tata Group

The stars are the high relative market share and high market growth. Company has to take measures to make these products as stars. DOGSThe pharmaceutical products are nestle Dog, because it has low-share business with low growth market especially when we talk about Pakistani market.

The company has to think on what it can do by improving the low share and growth market. The pharmaceutical products are nestle Dog, because it has low-share business with low growth market especially when we talk about Pakistani market.

They have high market growth but low market share. The company has to decide about which question mark they should try to build into the stars and which one of these should be phased out.Boston Consulting Group Matrix (BCG Matrix) Basic of BCG Bigger the Market share of a product has or faster the Market growth of a product is better for a company Market Growth Rate?

Bcg matrix analysis of tata group

Low High High Market Share Low The BCG model is based on the product life cycle theory that can be used to determine what priorities should be given in the product portfolio of a business unit. BCG matrix Analysis of TATA STEEL LTD: STAR: The Ferro alloys and minerals division in TATA in the TATA STEEL LTD would fall into the category of stars of the BCG Matrix.

The production in this division is millions tones and the overall sales has exceeded to millions tones.

Bcg Matrix Analysis of Tata Steel Ltd - [PDF Document]

The Tata motors is a in- house company of Tata group. The Tata group has 90 operating companies all over the world in seven business sectors they are communications and information technology, engineering, materials, services, energy, consumer products and chemicals.

In to the Tata group took $ billion with 57% of business from outside India. TATA Group-BCG Analysis – GE matrix.

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Bcg Matrix Analysis of Tata Steel Ltd. The Last Rajah - Ratan Tata and Tata’s Global Expansion. Bcg Matrix. BCG Tata Group. BUS C Case Analysis - The Last Rajah (Latest) BUS C Case Analysis - The Last Rajah (Latest) BCG Matrix of TATA Motors. Swot Analsis on Tata.5/5(4). Portfolio Analysis of the Tata Group using the BCG Matrix The profitability of the Tata Group in the telecommunication sector has shown a consistent decline from 10% in to 4% in Despite the telecom boom in India, the question on the presence of the Tata Group in the telecommunications sector warrants further discussion.

Portfolio Analysis of the Tata Group using the BCG Matrix The profitability of the Tata Group in the telecommunication sector has shown a consistent decline from 10% in to 4% in Despite the telecom boom in India, the question on the presence of the Tata Group in the telecommunications sector warrants further discussion.5/5(1).